- Merit-based routing — Route conversions to their attributed sources so platforms optimize on non-overlapping data.
- Enhanced conversions — Include hashed PII for higher match rates and better placement optimization, powered by identity resolution for cross-device and cross-account enrichment.
- Consent enforcement — Enforce Google Consent Mode v2 across all Conversion APIs. Cannot be disabled.
- Idempotency — Block duplicate conversions across platforms.
- Contextual error handling — Automatically resolve API errors and configuration conflicts for each integration. Includes automatic retries to survive network errors.
Supported Media Partners
Ad Networks
Google Ads
Google Search, YouTube — Search ads and video advertising across Google’s network.
Meta
Facebook, Instagram — Social media advertising with advanced audience targeting.
TikTok
TikTok Feed — Viral short-form video ads reaching Gen Z and millennial audiences.
Microsoft Ads
Bing, Yahoo, AOL — Search advertising on Microsoft’s search network.
LinkedIn Feed — B2B and professional audience targeting.
Pinterest Feed — Visual discovery ads with high purchase intent.
Snapchat
Snapchat Stories, Discover — Full-screen AR and video ads for Gen Z.
Twitter/X
Twitter Timeline, Trends — Real-time promoted content and trending topics.
Reddit Communities — Contextual ads within highly engaged discussion communities.
Quora
Quora Q&A — Question-based ads targeting users actively seeking answers.
Spotify
Spotify Music & Podcasts — Audio ads between songs and podcast sponsorship.
Need a specific ad network that’s not listed? Reach out to request it.
Affiliate Networks
Awin
Affiliate Network — Global affiliate marketing network connecting advertisers and publishers.
CJ Affiliate
Enterprise Affiliate Network — Global affiliate network connecting brands and publishers.
FinanceAds
Financial Affiliate Network — Specialized affiliate marketing for financial services.
Impact
Affiliate Network — Partnership automation and affiliate program management.
Partnerize
Affiliate Platform — Partnership management and affiliate marketing technology.
Rakuten
Affiliate Network — Global affiliate network with performance-based partnerships.
Tradedoubler
Affiliate Network — European affiliate marketing network with advanced tracking.
Need a specific affiliation network that’s not listed? Reach out to request it.
DSPs
Amazon DSP
Prime Video, Twitch, Alexa — Programmatic ads across Amazon’s ecosystem and beyond.
Criteo
Retail Media DSP — Performance-driven advertising and retargeting platform.
Google DV360
Display & Video 360 — Google’s programmatic buying platform for display and video ads.
Outbrain
Native Advertising DSP — Content recommendation and native advertising platform.
Quantcast
Programmatic DSP — Audience intelligence and programmatic advertising platform.
Stackadapt
Programmatic DSP — Self-serve programmatic advertising platform for marketers.
Taboola
Native Advertising DSP — Content discovery and native advertising network.
The Trade Desk
Programmatic Advertising — Independent DSP for open programmatic inventory.
Need a specific affiliation network that’s not listed? Reach out to request it.